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New Kia Ad with Christopher Walken Highlights Optima’s Pizzazz

New Kia Ad with Christopher Walken Highlights Optima’s Pizzazz

In a world full of homogenous mid-size sedans, a new Kia ad with Christopher Walken cleverly titled “Walken Closet” shows how the new 2016 Optima sets itself apart from the pack. Walken demonstrates the difference in “pizzazz” between the Optima and the rest of the crowded sedan segment using two different socks—one brightly colored and interesting, the other a drab tan. The ad is part of a social media campaign called #AddPizzazz, which is a collaboration between Influential, Niche, and…

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